[DOWNLOAD] "Energy Drinks' Effects on Student-Athletes and Implications for Athletic Departments." by The Sport Journal * Book PDF Kindle ePub Free
eBook details
- Title: Energy Drinks' Effects on Student-Athletes and Implications for Athletic Departments.
- Author : The Sport Journal
- Release Date : January 22, 2008
- Genre: Reference,Books,
- Pages : * pages
- Size : 351 KB
Description
Energy Drinks' Effects on Student-Athletes and Implications for Athletic Departments The worldwide market for so-called energy drink has grown exponentially in the last decade. The primary targets of the industry's marketing campaigns are young adults. As a result, university and college athletes are frequent consumers of the products. The effects of these beverages can be quite significant. Therefore, their use by student-athletes requires analysis, results of which administrators and coaches need to be aware of so that they can share this knowledge with student-athletes in need of direction. They should also track the current trends among student-athletes concerning energy drinks.